Wednesday, 23 August 2017
 
 
Web Hosting Tips For Beginners PDF Print E-mail
If you are thinking about setting up your first website or registering your own domain name, there are a whole host (pun intended) of companies out there lining up for your business. This is a double edged sword because although it’s great for consumers to have choices, the greater they are, the more bewildering they become.

In your attempt to make a decision you will negotiate a minefield of headlines clamoring for your attention and probably baffling you beyond belief, so here are a few ground rules for those first venturing into the world of web hosting.

Before you do anything, it is wise to have a good idea of exactly what kind of user you are – will you be setting up a personal website or blog on your domain or are you a business user? If you are setting up a business website your priorities will probably be somewhat different and likewise your needs. Think carefully about what you want as you research the best deals. I have concentrated more on business users here, as a lot of the issues are perhaps not as vital to many non-commercial webmasters, although they are certainly no less worthy of consideration.

The first thing to remember, as with most things in life, the general rule will be that you get what you pay for. Big numbers and low prices do not always constitute a good deal. When you see companies offering a terabyte of storage for a dollar a month, remember that most websites need nowhere near this amount of disk space – it’s a hollow offer because the company knows that you will almost certainly never need it, but big numbers look good, particularly to the uninitiated.

If you have some idea of the amount of space you will need, all well and good, if you don’t, you will probably not need more than most companies offer you in a decent package.

If you are a business user, decide what kind of website you are hoping to run and what features you are likely to need – for example, will you want e-commerce facilities for online ordering? A good idea is to look at the websites of your competition as you will probably want something along similar lines. Make sure that the hosting company you choose can support the features you need.

At this point, a quick word about people who are engaged in online marketing – you will have certain requirements that some hosts may not be prepared to accommodate. Some hosts will not allow certain scripts to be hosted on their servers, so once again, buyer beware – if you want to set up a traffic exchange perhaps, or safe lists for example, you need to check before you buy your online space. Some hosting companies are geared far more towards certain markets than others so be sure to position yourself with a service that is sympathetic to your requirements – this applies to everyone, not just online marketers!

Returning to the numbers game, there are some that are very important. Look at the amount of data transfer or bandwidth that you are being offered. If you are expecting a high volume of traffic and a lot of activity (for example downloading of files, particularly large files like sound and video) your bandwidth requirements will be far greater than a personal user with their low traffic site about their daily life. There is nothing worse for business than to see a ‘bandwidth exceeded’ error when someone tries to access your business online – it looks very unprofessional and people are far less likely to return.

The other vital number is uptime. Once again, for business users in particular, downtime is a credibility and business killer, so the reliability of your host is paramount. Nobody can genuinely offer you one hundred percent uptime guarantee – that is just the nature of the technology, but you should be looking for ninety-nine percent upwards.

This leads us to support from the hosting company – it is almost a requirement nowadays for them to advertise 24/7 support, but remember that talk is cheap, and the definition of 24/7 support can be a very loose one. For you, when things go wrong, you need to be able to contact someone right away, but you also want problems fixed in the minimum amount of time – just having someone around to answer the phones out of office hours does not constitute 24 hour support. If you need technical support, particularly important to new users and less “techie” types, will your host have the people and the time to assist you and answer your questions? It is difficult to know which hosting companies perform in this area so again, do your research – ask around, visit forums online and check any testimonials from existing customers. You will probably hear many horror stories, but hopefully some good feedback too, and forewarned is forearmed as they say.

Many web hosts rent their server space and although this is not necessarily a bad thing, it is another area where not all hosting companies are the same. If a company owns its own data center, you are often assured of far quicker response times should there be any hardware problems, there being no middle men to slow down the communication process.
Hardware problems tend to be solved far more quickly by a host who has direct access to its servers.

As far as a lot of hosting features go, the numbers figure prominently in advertising, so know what they mean and you’ll understand if they are important to you. As an example, I have the capability to set up unlimited email accounts, or at least 999. Do I need that many? Certainly not, but for some businesses this could be a very important feature – particularly if you wish every employee, as well as every department, to have an email account on a given domain.

Talking of domains, how many will you want to host on your web space? If you are only just beginning the journey, you’ve bought your domain name; can you foresee ever needing unlimited domain name hosting? How many will your business need in the future? How many names do you want to pay for? How many sub-domains do you anticipate wanting to set up? So again, think about your needs before being blinded by marketing excess with the “big numbers” game.

Most hosting companies now offer a range of add-on services, for example, website building software – that sounds great to anyone new to the web but sometimes all it amounts to are a few templates. This might be fine if you have experience in web authoring, HTML, CSS……but if you’re inexperienced, some host’s web building software won’t be of much use. I have heard from any would-be website builders who have spent money on a template, only to be completely lost as to how to edit it!
If these kinds of extras are important to you, be sure to understand what you are buying before parting with your money. There are some web hosting companies who provide a lot of support to new webmasters, both from their own staff and from other users of their hosting services – if you think you’ll benefit from extra help in the areas outside of hosting, finding such a company could be invaluable to you.

I haven’t gone into too much detail here because, after all, it’s a general article aimed at beginners. My resource box at the foot of this article contains some useful links and leads to a lot more information so please check them out.

If you find a good hosting company straight off the bat, it will save you a lot of frustration and worry further down the line, so do shop wisely. Cheap may be just fine for many people and there are plenty of cheap web hosting offers around today, but if your business is going to depend on your web presence, it may not always be the wisest move to cut corners.

 
< Prev   Next >
Use fatcow coupons to get a better deal off your web hosting purchase
fatcow is an web internet hosting company that delivers internet hosting strategies to thousands and thousands of its clients all through the world. They provide website hosting service to families, individuals who are searching for to create a brand new web site and likewise for enterprise corporations . The most important matter about fatcow is that they offer inexpensive hosting strategies to users. It permits the corporate to draw more purchasers to choose fatcow. fatcow Low cost is offered to its plans and in addition coupons. Hosting plans are provided by fatcow consistent with the requirements of the clients. In the intervening time three kinds of plans are accessible to its purchasers together with Business plan, Developer plan and Personal plan. The Personal plans are beneficial for these groups who would like to construct a website that's not very massive but has handful of website visitors .Only one single area will be supported in this plan. The disk space is 50 Gb and presents a bandwidth of 500 Gb. It is attainable at a small worth and so it is truly an outstanding plan to choose for. This plan prices only .01$ every month and this is absolutely affordable.

The superior and also cutting-edge web hosting alternatives given by fatcow will give you with the best internet hosting performance in addition to reliability to its shoppers, additionally it affords one hundred% assured uptime. Each of the internet hosting plans existing underneath fatcow absolutely have the alternative of picking out the proper working system between home windows and Linux and it's easy to choose by way of the net control panel. As for particular person accounts and modest enterprise corporations, fatcow gives top quality control panel. fatcow gives reseller cPanel internet hosting using Linux servers to its users. Their personal website hosting designed for resellers has high quality in addition to glorious technical assist, and they additionally provide their reseller internet hosting plans at a low price. fatcow Discount provided by the company recommends that, for these trying to find a hosting service provider that provides incredible internet hosting plans at a low worth, they need to select fatcow only.

fatcow coupons are obtainable over the internet.Customers can evaluate cheap internet internet hosting deals. They're able to get fatcow coupons, promo deals, promotional gives and unique hosting reductions out there from fatcow. With hundreds of on-line fatcow coupons being supplied through various websites this web site is the perfect web site for saving a number of money.
 
7 Strategies to Choosing an Effective Domain Name
A friend of mine calls me the "Domain Queen", since at one time I owned around 50 domains. I've let many of them go (I own only 22 now) as my business has changed and developed, or I've just simply lost interest in the project. I'm often asked how I go about picking effective domain names, so as the "Domain Queen", I'll share my thought process with you.

1.What's the purpose of the domain name? Are you planning on using this name as the main website for your company, as a one page sales letter site, or squeeze page site? If the domain name will be your primary company website, try and find the closest version to your company name that you can. If you're just starting out, choose your business name and domain name with care. When I started my virtual assistant practice, I chose the name SOHO Business Solutions, as I thought everyone knew that SOHO stood for Small Office, Home Office. I think I've run into 2 people in my 7 years in business who knew what that acronym stood for. If I had it to do over again for this business, I would choose a business name and domain name with virtual assistant in the title, like InternetMarketingVirtualAssistant.com, a name I just recently purchased.

If the purpose of a domain is for a one-page sales letter site or a squeeze page, think ahead as to how you might promote this site. Because content is king in today's internet marketing world, there's little chance that either of these types of sites would be picked up by the search engines on key words. Therefore, your best promotion strategy is PPC, or "pay per click", where you're buying keywords for placement in search engines. If you're buying keywords from Google, for example, the paid listings appear at the top of a search in a blue box, or down the right-hand side of your screen. You want to be sure that the info displayed there is compelling enough to get someone to click and visit your site. So, for example, I've created a squeeze page, GetMoreClientsOnline.com, which has a compelling solution to a common problem that my clients have, as a side door gateway to my OnlineBizCoachingCompany.com coaching website.

2. Brainstorm a list of ideas of the problem you're trying to solve or the solution that you have. A domain name that clearly indicates what you do, or a problem that you solve, or a solution that you have to a problem will give a visitor a fairly clear picture of what s/he'll find on your website. What I typically do is go to my domain registrar, www.UltraNetDomains.com, and just start plugging in the names I'm brainstorming until I come up with 3 or 4 that are available. If the domain name that you type in isn't available, the service will come up with 10 or so alternates for you to consider. I found this alternate listing quite helpful recently in picking the name of an article directory site that I want to create.

3. For SEO (Search Engine Optimization) purposes, it helps to have your keywords in your domain name. Marla Regan, who's a professional organizer, has put two keywords in her domain name, OrganizedTime.com. Retirement Coach Lin Schreiber has her keyword niche in her domain, RevolutionizeRetirement.com. Consultant John Reddish has the desired outcome keywords in his domain, GetResults.com. I own a domain that I haven't yet developed for house sitters, BecomeAHouseSitter.com. Before buying your domain, make a list of keywords that someone might use to find you online. This list could include your industry, your target market or niche, a problem your target market has, or a solution that you can offer.

4. Shorter is better, if it's to be your primary domain. I haven't always followed my own rules here, as I tend to have business names that are quite lengthy. If the domain name is going to be your primary domain where your primary email address will be housed, you want your domain name to be as short, catchy, and memorable as possible. After a few times of spelling out your lengthy email address, you'll come to appreciate the beauty of a short domain name. Your domain name can contain up to 67 letters and numbers, although I would encourage you not to have one of this length, and can contain no special characters other than hyphens.

5. Purchase your your given name as a domain name. I typically tell my clients not to try and brand their given name as their business name, as that takes many years, much money, and lots of hard work to have the name recognition of Oprah, for example. However, it still pays to purchase your given name as a domain name, as well as any common misspellings of your name. Many people think my name is Donna Gunther, with an "h" in the last name, but I've been unable to register that common misspelling of my name, as a photographer in Venice, CA, has owned in since 2000. Once you've purchased your name as a domain, you can redirect it to your primary website. This means that when someone types in a domain, they land at the website to which you pointed that domain. So, currently DonnaGunter.com redirects to OnlineBizCoachingCompany.com because I don't want to use my name as a website, although that might change in the future.

6. Buy the .COM version of the name if it is available. When people hear a domain name, they "hear" .COM whether it's .NET or .BIZ or .ORG or whatever. So, it pays to find a domain name that you like that is part of the .COM family. If you just can't get the name you want, try a hyphenated version of the .COM name. For example, when I was seeking a domain name for my Self-Employment Coaching Gym, I really wanted SelfEmploymentSuccess.com, but it wasn't available. However, Self-Employment-Success.com was available, so I grabbed that. Many SEO specialists state that search engines like hyphenated names, and many online business owners use hyphenated keywords in their domain names to be more attractive to search engines. I don't have a clear answer as to the validity of this theory, so I just advocate going this route before having to resort to the .NET or .BIZ of the name you desire. Some domain name holders may be willing to sell you the domain name that you want. You can find out who owns a domain name by checking the WhoIs Registry at Internic, http://www.internic.net/whois.html. For info about country codes (two-letter) top-level domains (.UK or .CA, for example) visit http://www.uwhois.com/cgi/domains.cgi?User=NoAds

7. Consider owning other versions of your primary domain name. If you are registering the .COM version of a domain for your business, you may also want to secure variations of the name, alternate spellings, common misspellings, and the .NET and .ORG versions of your domain and repoint them to your main site to keep them out of the hands of your competitors. You can also go broke very quickly by purchasing all of these variations, so exercise some restraint in your purchases and don't go crazy with purchasing every single variation of your domain name. For my coaching company site, I own both the OnlineBizCoachingCompany.com and OnlineBusinessCoachingCompany.com and decided that was good enough.

Your domain name is the beginning of the establishment of your presence online, Take some time and put some thought into the process so that the domain name serves you well in the years to come, and is an effective tool for helping you get more clients online.